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Copywriting for Video | Overlay Copy vs Captions
When you post a video to Instagram, TikTok, or Facebook, you aren't just posting a movie; you’re posting a digital package. To get the most "eyes" on your business, you need to master both the Visual Text and the Written Description.
modifiedmktg
6 days ago3 min read


Spice Up Your Video Sign-Off with Your Signature Style
This is a vital piece of the marketing puzzle. Many small business owners feel awkward "asking" for things at the end of a video, but in the digital world, if you don’t tell people what to do next, they will simply do nothing.
modifiedmktg
6 days ago2 min read


Invigorate Your Video Intros: The 3-Second Rule
The most important truth about vertical video across Instagram Reels, TikTok, YouTube Shorts, and Facebook Reels is this: You have 3 seconds (or less) to earn the view.
modifiedmktg
6 days ago5 min read


The Power of the Personal Share: Maximizing Exposure 🚀
You have a personal page (Facebook, Instagram, LinkedIn, etc.) and you now have a business page. How do you manage both? Let's talk about it.
modifiedmktg
Dec 19, 20254 min read


How To Establish a Social Media Presence Checklist
Welcome! 👋 This checklist is a guide to help you kick start your digital footprint. You'd be surprised at the community you can build by utilizing social media and online business directories to promote your business. 🤝
modifiedmktg
Dec 12, 20253 min read


Innovative Marketing Ideas for Small Businesses
Marketing your small business can feel like a maze. 🧩 You want to stand out but don’t have a giant budget or endless hours. I get it. That’s why I’m sharing innovative, practical small business promotion ideas that cut through the noise and deliver results.
modifiedmktg
Oct 23, 20253 min read
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