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Copywriting for Video | Overlay Copy vs Captions
When you post a video to Instagram, TikTok, or Facebook, you aren't just posting a movie; you’re posting a digital package. To get the most "eyes" on your business, you need to master both the Visual Text and the Written Description.
modifiedmktg
Jan 83 min read


Spice Up Your Video Sign-Off with Your Signature Style
This is a vital piece of the marketing puzzle. Many small business owners feel awkward "asking" for things at the end of a video, but in the digital world, if you don’t tell people what to do next, they will simply do nothing.
modifiedmktg
Jan 82 min read


Invigorate Your Video Intros: The 3-Second Rule
The most important truth about vertical video across Instagram Reels, TikTok, YouTube Shorts, and Facebook Reels is this: You have 3 seconds (or less) to earn the view.
modifiedmktg
Jan 85 min read


The Power of the Personal Share: Maximizing Exposure 🚀
You have a personal page (Facebook, Instagram, LinkedIn, etc.) and you now have a business page. How do you manage both? Let's talk about it.
modifiedmktg
Dec 19, 20254 min read


How To Establish a Social Media Presence Checklist
Welcome! 👋 This checklist is a guide to help you kick start your digital footprint. You'd be surprised at the community you can build by utilizing social media and online business directories to promote your business. 🤝
modifiedmktg
Dec 12, 20253 min read


Innovative Marketing Ideas for Small Businesses
Marketing your small business can feel like a maze. 🧩 You want to stand out but don’t have a giant budget or endless hours. I get it. That’s why I’m sharing innovative, practical small business promotion ideas that cut through the noise and deliver results.
modifiedmktg
Oct 23, 20253 min read
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